 |
| The display designed by Coke, approved by Walmart. |
As of today, two days after the initial post, the photo has been retweeted over 2,500 times, and a photoshop battle ensued to depict, well you may have guessed it, planes of multiple forms crashing into the "Ground Coke Zero."
First, take a second to really see everything in this picture.
You good? I feel like most people would agree the display is simply in poor taste, right? Many have called it offensive.
Keep in mind, Coke designs these setups, but the displays have to be approved by Walmart.
They've since taken it down, but once something is on the internet, it is there FOREVER.
I have so many thoughts about multiple elements in this display.
- Is it creative that they chose to use Coke Zero, to depict what is now Ground Zero?
- I like the Rollback sign between the two towers, you know, where people were making the decision to jump to a horrific death or burn alive.
- At least the Rollback price isn't 3 for $9.11
- I appreciate Coca Cola inserting their logo into the flag on the banner.
- Where are the planes? Oh wait, here we go. ---->
After going to Walmart's Twitter page Sept. 8, there has been no mention of this trending topic. Coke's official twitter page has yet to make an official comment that I have seen.
Perhaps they are both trying to pretend it didn't happen?
Interesting PR move, not that this will stop people from enjoying their products/stores.
Either way, Coke is right: "We Will Never Forget" the day Coca Cola joined the Branding Hall of Shame 2016.
Sincerely,
Sincerely,
A Pondering Pen
No comments:
Post a Comment